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Donor retention for missionaries

Partners who stop hearing from someone stop giving. The data on lapsed giving, what silence costs you over five years, and what consistent communication does to flip the curve.

What this piece covers

  • The retention math: what one lapsed partner costs over five years
  • Why year-three is where most support quietly disappears
  • Cadence vs. quality: which moves the needle more
  • Building retention into a year-end appeal

Full piece coming soon. In the meantime, reach out — we'll talk it through.

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